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Challenges and examples of mobile direct marketing
Wagner, Ralf; Klaus, Martin - 2009
Persistent link: https://www.econbiz.de/10003911223
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The spread of mobile commerce : an inter-cultural comparison
Wagner, Ralf; Klaus, Martin - 2009
Persistent link: https://www.econbiz.de/10003911233
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Cultural impacts on the spread of mobile commerce : an international comparison
Wagner, Ralf; Klaus, Martin - In: Handbook of research in mobile business : technical, …, (pp. 245-259). 2009
Persistent link: https://www.econbiz.de/10003940521
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Mobile direct marketing
Wagner, Ralf; Klaus, Martin - In: Handbook of research in mobile business : technical, …, (pp. 269-281). 2009
Persistent link: https://www.econbiz.de/10003940523
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A quantitative analysis of the factors affecting citizens' intention to adopt smart mobility services
Dico, Beatrice Lo; Cechella, Felipe Schneider; Salem, … - In: The Palgrave Handbook of Sustainable Digitalization for …, (pp. 147-173). 2024
Persistent link: https://www.econbiz.de/10015071253