//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Academic Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Mode"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Article or ad? Readers' recogn...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Mode
Advertising
15
Advertising effects
15
Werbewirkung
15
Werbung
15
Consumer behaviour
9
Konsumentenverhalten
9
Internet marketing
7
Online-Marketing
7
Computerspiel
5
Video game
5
Emotion
4
Brand management
3
Experiment
3
Gender
3
Geschlecht
3
Markenführung
3
Product Placement
3
Product placement
3
Social Web
3
Social web
3
Credibility
2
Fashion
2
Glaubwürdigkeit
2
Jugendliche
2
Market research
2
Marktforschung
2
Measurement
2
Messung
2
Native advertising
2
Youth
2
native advertising
2
Auskunftspflicht
1
Bekleidungsindustrie
1
Bibliometrics
1
Bibliometrie
1
Branded content
1
Business ethics
1
Canada
1
Children
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
2
Type of publication (narrower categories)
All
Article in journal
2
Aufsatz in Zeitschrift
2
Language
All
English
2
Author
All
Poels, Karolien
2
Bats, Yani
1
Gogh, Roseline van
1
Overmars, Suzanne
1
Walrave, Michel
1
Published in...
All
Journal of fashion marketing and management
1
The international review of retail, distribution and consumer research
1
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Could you show me the path(s) to slow fashion consumption? : an application of the prototype willingness model
Gogh, Roseline van
;
Bats, Yani
;
Walrave, Michel
;
Poels, …
- In:
Journal of fashion marketing and management
29
(
2025
)
2
,
pp. 286-303
Persistent link: https://www.econbiz.de/10015323706
Saved in:
2
How product representation shapes virtual experiences and re-patronage intentions : the role of mental imagery processing and experiential value
Overmars, Suzanne
;
Poels, Karolien
- In:
The international review of retail, distribution and …
25
(
2015
)
3
,
pp. 236-259
Persistent link: https://www.econbiz.de/10011376915
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->