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The effect of perceived scarcity on impulse-buying tendencies in a fast fashion context : a mediating and multigroup analysis
Cengiz, Hakan
;
Şenel, Mehmet
- In:
Journal of fashion marketing and management
28
(
2024
)
3
,
pp. 405-425
Persistent link: https://www.econbiz.de/10015323556
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2
How does body appreciation affect maladaptive consumption through fashion clothing involvement? : a multi-group analysis of gender
Cengiz, Hakan
;
Barin, Ahmet
- In:
Journal of fashion marketing and management
29
(
2025
)
1
,
pp. 94-112
Persistent link: https://www.econbiz.de/10015323693
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