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An exploratory study of the decision processes of fast versus slow fashion consumers
Watson, Maegan Zarley; Yan, Ruoh-nan - In: Journal of fashion marketing and management 17 (2013) 2, pp. 141-159
Persistent link: https://www.econbiz.de/10010159667
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Promoting the right attitude : exploring the ethical fashion attitudes of fashion aficionados and materialists
Bae, Su Yun; Yan, Ruoh-nan - In: Journal of fashion marketing and management 27 (2023) 6, pp. 1064-1087
Persistent link: https://www.econbiz.de/10014430543
Cover Image
An exploratory study of the decision processes of fast versus slow fashion consumers
Watson, Maegan Zarley; Yan, Ruoh-nan - In: Journal of fashion marketing and management 17 (2013) 2, pp. 141-159
Persistent link: https://www.econbiz.de/10009771283
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Segmenting the teen girl apparel market : differences in fashion involvement, materialism and social responsibility
Ogle, Jennifer Paff; Hyllegard, Karen H.; Yan, Ruoh-nan; … - In: Young consumers : insight and ideas for responsible … 15 (2014) 2, pp. 153-166
Persistent link: https://www.econbiz.de/10010412117