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Drivers for channel integration and omnichannel strategy : evidence from the leading grocery retailer in Turkey
Hüseyinoğlu, Işık Özge Yumurtacı - In: Exploring omnichannel retailing : common expectations …, (pp. 99-114). 2019
Persistent link: https://www.econbiz.de/10011953987
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The role of value co-creation on retailer loyalty and omni-channel shopping frequency
Kesenduran, Nur; Hüseyinoğlu, Işık Özge Yumurtacı; … - In: International journal of retail and distribution management 52 (2024) 5, pp. 580-595
Persistent link: https://www.econbiz.de/10015158197
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A quantitative performance management framework for assessing omnichannel retail supply chains
Adivar, Burcu; Hüseyinoğlu, Işık Özge Yumurtacı; … - In: Journal of retailing and consumer services 48 (2019), pp. 257-269
Persistent link: https://www.econbiz.de/10012001304