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~subject:"Multinationales Unternehmen"
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Multinationales Unternehmen
Transnational corporation
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Strategisches Management
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Globalisierung
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Globalization
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Unternehmenserfolg
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Firm performance
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Strategic management
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Familienunternehmen
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USA
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World
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Corporate governance
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United States
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China
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Eigentümerstruktur
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Ownership structure
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Diversifikation
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Marktforschung
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Wettbewerbsstrategie
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International marketing
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Internationales Marketing
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Betriebliche Wertschöpfung
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Competitive advantage
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Firm value
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Innovation
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Unternehmenswert
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Value creation
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Wettbewerbsvorteil
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Corporate finance
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Key account management
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Key-Account-Management
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Yip, George S.
41
Bink, Audrey J. M.
5
Kudina, Alina
4
Rugman, Alan M.
4
Hult, G. Tomas M.
3
McKern, Bruce
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Montgomery, David B.
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Roos, Johan
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Tallman, Stephen B.
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Johansson, Johny K.
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Villalonga, Belen
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Bink, Audrey J.M.
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The Oxford handbook of international business
4
Regional aspects of multinationality and performance
2
Research paper series / Stanford Graduate School of Business
2
Always learning
1
Asia Pacific journal of management
1
California management review
1
Financial Times handbook of management
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Handbook of strategic account management : a comprehensive resource
1
Harvard-Business-Manager : das Wissen der Besten
1
International journal of emerging markets
1
Management international review : mir ; journal of international business
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Managerial issues in international business
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Managing knowledge : perspectives on cooperation and competition
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Multinational business review
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Report / Marketing Science Institute
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Report / Marketing Science Institute / Marketing Science Institute
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Research methodology in strategy and management
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Research methodology in strategy and management : Vol. 4
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Research paper series / Graduate School of Business, Stanford University
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Research papers in management studies
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Strategy and globalization ; Vol. 1
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The MIT Press Ser.
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The Oxford handbook of management in emerging markets
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The future of the multinational company
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ECONIS (ZBW)
35
USB Cologne (EcoSocSci)
6
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1
Demand for and use of global account management
Montgomery, David B.
-
1998
Persistent link: https://www.econbiz.de/10001350886
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2
Explaining supplier behavior on global account management
Montgomery, David B.
(
contributor
); …
-
2002
Persistent link: https://www.econbiz.de/10001737644
Saved in:
3
The challenge of global customer management
Montgomery, David B.
;
Yip, George S.
-
2000
Persistent link: https://www.econbiz.de/10001599698
Saved in:
4
Asian advantage : key strategies for winning in the Asia-Pacific region
Yip, George S.
-
2000
-
Updated ed., with a new postscript, 1. paperback print.
Persistent link: https://www.econbiz.de/10001483620
Saved in:
5
Total global strategy II : updated for the Internet and Service Era
Yip, George S.
-
2003
-
International ed
Persistent link: https://www.econbiz.de/10001629343
Saved in:
6
Die globale Wettbewerbsstrategie : weltweit erfolgreiche Geschäfte
Yip, George S.
-
1996
Persistent link: https://www.econbiz.de/10000585085
Saved in:
7
Global strategy in the twenty-first century
Yip, George S.
- In:
Financial Times handbook of management
,
(pp. 150-163)
.
2001
Persistent link: https://www.econbiz.de/10002987960
Saved in:
8
Total global strategy
Yip, George S.
-
2012
-
3. ed., intern. ed.
Persistent link: https://www.econbiz.de/10009504736
Saved in:
9
Total global strategy : managing for worldwide competitive advantage
Yip, George S.
-
1992
Persistent link: https://www.econbiz.de/10013474931
Saved in:
10
The use and performance effect of global account management : an empirical analysis using structural equations modeling
Montgomery, David Bruce
;
Yip, George S.
;
Villalonga, Belen
-
1998
Persistent link: https://www.econbiz.de/10004063664
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