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~subject:"Multinationales Unternehmen"
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Multinationales Unternehmen
Thailand
8
Firm performance
6
International marketing
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Internationales Marketing
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Transnational corporation
5
Consumer behaviour
4
Konsumentenverhalten
4
Strategic management
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Strategisches Management
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Unternehmenserfolg
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Ausländische Tochtergesellschaft
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Emerging economies
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Export
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Foreign subsidiary
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Innovation
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Interdependent preferences
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Marketing management
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Marketingmanagement
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Nachfrageinterdependenz
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Resource-based view
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Ressourcenorientierter Ansatz
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Schwellenländer
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Business start-up
2
Business ties
2
Capability approach
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Capability-Ansatz
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Cognition
2
Communication Frequency
2
Communication Quality
2
Conspicuous consumption
2
Cultural identity
2
Dynamic capabilities
2
Dynamische Kompetenzen
2
Emerging Market
2
Export Market Orientation
2
Exporters
2
Inter-firm cooperation
2
Interfirm Cooperation
2
International market
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English
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Amonrat Thoumrungroje
4
Racela, Olimpia C.
3
Chintakananda, Asda
1
Nang Sarm Siri
1
Supara Kapasuwan
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Thoumrungroje, Amonrat
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Zhang, Man
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Journal of Asia Business Studies
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Journal of Asia Pacific business
1
Journal of strategy and management
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Review of international business and strategy
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The Palgrave handbook of learning and teaching international business and management
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ECONIS (ZBW)
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Foreign subsidiaries' relational strategic emphasis and performance implications amid environmental turbulence
Amonrat Thoumrungroje
;
Racela, Olimpia C.
;
Zhang, Man
- In:
Journal of Asia Business Studies
16
(
2022
)
4
,
pp. 618-638
Persistent link: https://www.econbiz.de/10013362356
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2
Unveiling internationalization decision-making of Burmese managers : a strategic cognition perspective
Amonrat Thoumrungroje
;
Racela, Olimpia C.
- In:
Journal of Asia Pacific business
21
(
2020
)
1
,
pp. 4-26
Persistent link: https://www.econbiz.de/10012180226
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3
Enhancing foreign subsidiaries' performance through relational ties, market- and nonmarket-based capabilities
Amonrat Thoumrungroje
;
Supara Kapasuwan
- In:
Journal of strategy and management
15
(
2022
)
2
,
pp. 287-302
Persistent link: https://www.econbiz.de/10013332389
Saved in:
4
Unraveling formal and informal business ties in shaping foreign subsidiary capabilities
Amonrat Thoumrungroje
;
Nang Sarm Siri
- In:
Review of international business and strategy
34
(
2024
)
3
,
pp. 412-432
Persistent link: https://www.econbiz.de/10015053924
Saved in:
5
Overcoming knowledge stickiness in international business simulation games
Thoumrungroje, Amonrat
;
Racela, Olimpia C.
; …
- In:
The Palgrave handbook of learning and teaching …
,
(pp. 523-540)
.
2019
Persistent link: https://www.econbiz.de/10012105051
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