We assess size and scope-related economies in the global advertising and marketing services business. A translog cost … of coordination may accompany the strategy of jointly offering advertising and marketing services globally. Estimates … consistently from the joint production of advertising and marketing services …

We assess size and scope-related economies in the global advertising and marketing services business. A translog cost … of coordination may accompany the strategy of jointly offering advertising and marketing services globally. Estimates … consistently from the joint production of advertising and marketing services …

We assess size and scope-related economies in the global advertising and marketing services business. A translog cost … of coordination may accompany the strategy of jointly offering advertising and marketing services globally. Estimates … consistently from the joint production of advertising and marketing services …

firms in China over 2004-2007, we find that foreign affiliates from countries with a more gender-equal culture tend to …We study the global diffusion of culture through multinationals, focusing on gender norms. Using data on manufacturing … productivity, gender biases, and learning, we perform counterfactual exercises. Hypothetically eliminating firms' gender biases …