We consider two firms selling products to a market of network-connected customers. Each firm is selling one product and the two products are substitutable. The customers make purchases based on the multinomial logit model and the firms compete for their purchasing probabilities. We characterize...

In this paper, we examine how a seller sells a product/service with a positive consumption externality, and customers are uncertain about the product's/service's value. Because early adopters learn this value, we consider the customers' intrinsic signaling incentives and positive feedback...

Prior studies on decentralized supply chains have identified the downstream retailer’s strategic incentive of holding inventory in successive periods to bring down the upstream supplier’s wholesale price. This creates an opportunity to mitigate double marginalization and improve the overall...