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~subject:"Niedrigpreisstrategie"
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An examination of consumer bro...
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Niedrigpreisstrategie
Consumer behaviour
27
Konsumentenverhalten
25
Gerechtigkeit
10
Justice
10
Perception
9
Preismanagement
8
Pricing strategy
8
Wahrnehmung
7
Theorie
6
Theory
6
Experiment
5
Sales promotion
5
Verkaufsförderung
5
Gratitude
4
Price
4
Prices
4
Relationship marketing
4
Beziehungsmarketing
3
Consumers
3
Online retailing
3
Online-Handel
3
Political identity
3
Preis
3
Price fairness
3
Price promotions
3
Checkout donations
2
Cognition
2
Coronavirus
2
Craft consumption
2
Customer satisfaction
2
Eudaimonia
2
Fairness
2
Hedonic enjoyment
2
Low-cost strategy
2
Moral foundation theory
2
Nostalgia
2
Owner-pet relation
2
Perceived sacrifice
2
Perceived value
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Xia, Lan
2
Bechwati, Nada Nasr
1
Monroe, Kent B.
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International journal of retail & distribution management
1
The journal of product & brand management
1
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ECONIS (ZBW)
2
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The influence of pre-purchase goals in consumers' perceptions of price promotions
Xia, Lan
;
Monroe, Kent B.
- In:
International journal of retail & distribution management
37
(
2009
)
8/9
,
pp. 680-694
Persistent link: https://www.econbiz.de/10009521967
Saved in:
2
The impact of price promotions on checkout donations
Xia, Lan
;
Bechwati, Nada Nasr
- In:
The journal of product & brand management
26
(
2017
)
7
,
pp. 734-749
Persistent link: https://www.econbiz.de/10011808412
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