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Creating a loyal customer base is one of the most important, and at the same time, most difficult tasks a company faces. Creating loyalty online (e-loyalty) is especially difficult since customers can "switch" to a competitor with the click of a mouse. In this paper we investigate e-loyalty in...
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Electronic commerce, and in particular online auctions, have received an extreme surge of popularity in recent years. While auction theory has been studied for a long time from a game-theory perspective, the electronic implementation of the auction mechanism poses new and challenging research...
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This research uses functional data modelling to study the price formation process of online auctions. It conceptualizes the price curve and its first and second derivatives(velocity and acceleration respectively) as the primary objects of interest. Together these three functional objects permit...
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Functional data analysis can be challenging when the functional objects are sampled only very sparsely and unevenly. Most approaches rely on smoothing to recover the underlying functional object from the data which can be difficult if the data is irregularly distributed. In this paper we present...
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Forecasting the price in online auctions is important for buyers and sellers. With good forecasts, bidders can make informed bidding decisions and sellers can select the right time and place to list their products. While information from other auctions can help forecast an ongoing auction, it...
Persistent link: https://www.econbiz.de/10013134547