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Consumers' value perceptions of e-customization : a model incorporating information framing and product type
Jiang, Pingjun; Balasubramanian, Siva Kumar; Lambert, … - In: The journal of consumer marketing 31 (2014) 1, pp. 54-67
Persistent link: https://www.econbiz.de/10010253990
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Responses to customized products : the consumers’ behavioral intentions
Jiang, Pingjun; Balasubramanian, Siva Kumar; Lambert, … - In: The journal of services marketing 29 (2015) 4, pp. 314-326
Persistent link: https://www.econbiz.de/10011406425
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An empirical comparison of market efficiency : electronic marketplaces vs. traditional retail formats
Jiang, Pingjun; Balasubramanian, Siva Kumar - In: Electronic commerce research and applications 13 (2014) 2, pp. 98-109
Persistent link: https://www.econbiz.de/10011348330