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Futurising the physical store in the omnichannel retail environment
Alexander, Bethan; Blazquez Cano, Marta - In: Exploring omnichannel retailing : common expectations …, (pp. 197-223). 2019
Persistent link: https://www.econbiz.de/10011954550
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Store of the future : towards a (re)invention and (re)imagination of physical store space in an omnichannel context
Alexander, Bethan; Blazquez Cano, Marta - In: Journal of retailing and consumer services 55 (2020), pp. 1-12
Persistent link: https://www.econbiz.de/10012269083
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Change in technology-enabled omnichannel customer experiences in-store
Alexander, Bethan; Kent, Anthony - In: Journal of retailing and consumer services 65 (2022), pp. 1-10
Persistent link: https://www.econbiz.de/10013169724