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What makes a website relational? : the experts' viewpoint
Agrebi, Meriem; Boncori, Anne Laure - In: European management journal 35 (2017) 5, pp. 617-631
Persistent link: https://www.econbiz.de/10011775132
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The effectiveness of newsletters in accountants' client relations with small business managers : an Australian qualitative study
Stone, Gerard - In: Qualitative research in accounting & management : QRAM 9 (2012) 1, pp. 21-43
Persistent link: https://www.econbiz.de/10009549677
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Competitive advantage in market space : implications of relationship marketing
Shams, S. M. Riad - In: E-marketing in developed and developing countries : …, (pp. 19-38). 2013
Persistent link: https://www.econbiz.de/10009775783
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What do people "like" on Facebook? : content marketing strategies used by retail bank brands in Australia and Singapore
Wang, Pengji; McCarthy, Breda - In: Australasian marketing journal : AMJ ; official journal … 29 (2021) 2, pp. 155-176
Persistent link: https://www.econbiz.de/10012668422
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Visual perceptions of snack packages among preschool children
Nelson, Michelle R.; Duff, Brittany R. L.; Ahn, Regina - In: Young consumers : insight and ideas for responsible … 16 (2015) 4, pp. 385-406
Persistent link: https://www.econbiz.de/10011522148
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Video games and young children's evolving sense of identity : a qualitative study
Bassiouni, Dina H.; Hackley, Christopher E. - In: Young consumers : insight and ideas for responsible … 17 (2016) 2, pp. 127-142
Persistent link: https://www.econbiz.de/10011522194
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Visual elements in direct-to-consumer advertising : messages communicated to patients with arthritis
Willis, Erin - In: Health marketing quarterly 34 (2017) 1, pp. 1-17
Persistent link: https://www.econbiz.de/10011686941
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Digital natives : the engagement experience to online protection
Recalde, Monica; Gutiérrez-García, Elena - In: Young consumers : insight and ideas for responsible … 18 (2017) 2, pp. 159-179
Persistent link: https://www.econbiz.de/10011748480
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A qualitative study of obesity perceptions in social media through Twitter's tweets
Chen, I-Chi; Ng, Hui-Fuang; Chua, Li-Rou; Loo, Mun-Yee; … - In: International journal of management, economics and … 7 (2018), pp. 40-57
This qualitative study applied Q methodology to explore general public's perception, attitude and behavior toward obesity and overweight using Twitter's tweets. A total of 76 statements extracted from Twitter status updates mentioning 'obesity' and 'overweight' were selected as the Q-statements....
Persistent link: https://www.econbiz.de/10011811902
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"Tag a person who loves candy" : sociocultural approach to unhealthy food marketing to adolescents in social media
Sutinen, Ulla-Maija; Luukkonen, Roosa; Närvänen, Elina - In: Young consumers : insight and ideas for responsible … 25 (2024) 2, pp. 211-225
Persistent link: https://www.econbiz.de/10014511550