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Customer integration is an integral element of the innovation process today. Yet, despite the potential for integrating external knowledge into new product development (NPD) processes, companies often fail to benefit sufficiently from customer integration. Research attributes this failure to...
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When using the open source software (OSS), development model firms face the challenge to balance the tension between the integration of knowledge from external individuals and the desire for control. In our investigation, we draw upon a data set consisting of 109 projects with 912 individual...
Persistent link: https://www.econbiz.de/10011279011