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~subject:"Opinion"
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Opinion
Consumer behaviour
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Brazil
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Designation of origin
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country image
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Giraldi, Janaina de Moura Engracia
3
Ikeda, Ana Akemi
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Aguiar, Luís Kluwe de
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Barcellos, Marcia Dutra de
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Brofman, Freddy
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Guina, Fernanda de Tavares Canto
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International journal of consumer studies
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Latin American business review : journal of the Business Association of Latin American Studies (BALAS)
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Market orientation : transforming food and agribusiness around the customer
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ECONIS (ZBW)
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Are consumers ready for radio frequency identification (RFID)? : the dawn of a new market orientation area
Aguiar, Luís Kluwe de
;
Brofman, Freddy
;
Barcellos, …
- In:
Market orientation : transforming food and agribusiness …
,
(pp. 245-261)
.
2010
Persistent link: https://www.econbiz.de/10010474606
Saved in:
2
Attitudes towards Brazilian beef : differences in European consumers' perspectives according to country of residence and demographic characteristics
Guina, Fernanda de Tavares Canto
;
Giraldi, Janaina de …
- In:
Journal of management research
4
(
2012
)
3
,
pp. 66-80
Persistent link: https://www.econbiz.de/10009727400
Saved in:
3
Personal values dimensions : a study on Brazilian executives
Giraldi, Janaina de Moura Engracia
;
Ikeda, Ana Akemi
- In:
Latin American business review : journal of the …
9
(
2008
)
2
,
pp. 169-187
Persistent link: https://www.econbiz.de/10003806184
Saved in:
4
Personal values and the "country-of-origin effect" : the moderating role of consumers' demographics
Giraldi, Janaina de Moura Engracia
;
Ikeda, Ana Akemi
- In:
International journal of consumer studies
33
(
2009
)
3
,
pp. 309-315
Persistent link: https://www.econbiz.de/10003850078
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