Purpose – The purpose of this paper is to investigate the nature of interactions amongst specialists in an embryonic and emerging network. Design/methodology/approach – The approach taken was qualitative research utilising ethnographic methods of interview of key actors. Findings –...

Purpose – The purpose of this paper is to argue that cooperative behavior by key actors is often crucial for collective organizational learning to occur and new markets to become established. Such cooperation is gradually replaced by competition as network interactions become formalized...