Guzeldere,, Guzeldere, , Harun; Sarioglu, Serra Eren - In: Business and Economics Research Journal 3 (2012) 2, pp. 1-1
The traditional Capital Asset Pricing Model stating that the risk premium of a financial asset is positively related to its market risk, was found to be insufficient in explaining the expected returns of stocks. Fama and French (1993) introduced the “Three-Factor Asset Pricing Model” via...
