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~subject:"Perceived enjoyment"
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Towards better interaction between salespeople and consumers : the role of virtual recommendation agent
Ben Saad, Sihem
;
Choura, Fatma
- In:
European journal of marketing
57
(
2023
)
3
,
pp. 858-903
Persistent link: https://www.econbiz.de/10014226022
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Avatars' impacts in retail : a study within regulatory engagement theory
Ben Saad, Sihem
;
Choura, Fatma
- In:
International journal of retail and distribution management
52
(
2024
)
6
,
pp. 689-705
Persistent link: https://www.econbiz.de/10015158211
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