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Perception
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The impact of dynamic bundling on price fairness perceptions
Li, Wenjing
;
Hardesty, David M.
;
Craig, Adam W.
- In:
Journal of retailing and consumer services
40
(
2018
),
pp. 204-212
Persistent link: https://www.econbiz.de/10011801931
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Mapping time : how the spatial representation of time influences intertemporal choices
Romero, Marisabel
;
Craig, Adam W.
;
Kumar, Anand
- In:
Journal of marketing research
56
(
2019
)
4
,
pp. 620-636
Persistent link: https://www.econbiz.de/10012177605
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