Brito, Luiz Artur Ledur; Brito, Eliane Pereira Zamith; … - In: Journal of Business Research 67 (2014) 5, pp. 952-959
of these different dimensions of cooperation on performance. Results show that not all cooperative behaviors have similar …This research evaluates cooperation with key suppliers and customers, correlating cooperation to financial performance …. Four cooperative behaviors represent cooperation as a multidimensional concept and the research explores the effect of each …