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Intro -- Managing Business Performance -- Contents -- Preface -- Acknowledgements -- About the Author -- PART 1 Introduction -- 1 Prologue -- 1.1 Background to this book -- 1.2 Motivation and principles -- 1.3 Who is this book for? -- 1.4 Structure of the book -- References -- 2 A Short History...
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"Our Elgar Concise Introductions are inspiring and considered. They explain the key principles in business and are expertly written by some of the world's leading scholars. The aims of the series are two-fold: to pinpoint essential concepts of business and management, and to offer insights that...
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"A thorough and comprehensive guide to measuring and managing the performance of businesses, understanding where you are, communicating where you want to be and managing towards your longer term strategic goals. Measuring performance in a way which is linked to strategy and measures the right...
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