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~subject:"Performance measurement"
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Performance measurement
Consumer behaviour
105,979
Konsumentenverhalten
103,536
Theorie
19,716
Theory
19,466
Brand management
19,260
Markenführung
18,846
Performance-Messung
18,635
Relationship marketing
14,354
Beziehungsmarketing
14,304
Product quality
12,632
Produktqualität
12,615
Markenartikel
12,353
Brand image
12,106
Markenimage
11,989
Brand
11,280
Online-Handel
8,950
Online retailing
8,937
Customer satisfaction
8,216
Social Web
8,027
Social web
8,022
Kundenzufriedenheit
7,999
Service quality
7,332
Dienstleistungsqualität
7,239
Deutschland
6,699
USA
6,550
Online-Marketing
6,354
Internet marketing
6,323
United States
6,214
Germany
6,052
Experiment
5,713
Einzelhandel
5,648
Retail trade
5,577
Werbewirkung
5,509
Advertising effects
5,445
Electronic Commerce
5,231
Marketingmanagement
5,216
Marketing management
5,196
E-commerce
5,073
Unternehmenserfolg
4,798
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Online availability
All
Undetermined
6,844
Free
4,189
CC license
455
Type of publication
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Article
14,456
Book / Working Paper
4,963
Journal
4
Other
1
Type of publication (narrower categories)
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Article in journal
11,752
Aufsatz in Zeitschrift
11,752
Aufsatz im Buch
1,605
Book section
1,605
Graue Literatur
859
Non-commercial literature
859
Working Paper
719
Arbeitspapier
707
research-article
451
Hochschulschrift
433
Thesis
299
Case study
245
Fallstudie
245
Collection of articles of several authors
194
Sammelwerk
194
Conference paper
124
Konferenzbeitrag
124
Aufsatzsammlung
89
case-report
64
Reprint
47
Lehrbuch
46
Collection of articles written by one author
42
Sammlung
42
conceptual-paper
42
review
40
Ratgeber
38
review-article
37
Guidebook
35
Textbook
35
Konferenzschrift
30
Conference proceedings
19
Handbook
19
Handbuch
19
viewpoint
16
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10
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English
18,372
German
870
Undetermined
140
French
16
Italian
12
Russian
7
Spanish
5
Polish
4
Czech
3
Croatian
3
Dutch
1
Portuguese
1
Romanian
1
Serbian
1
Chinese
1
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Author
All
Epstein, Marc J.
37
Ukko, Juhani
36
Saunila, Minna
35
Guirguis, Michel
30
Sarkis, Joseph
28
Zhu, Joe
28
Jääskeläinen, Aki
25
Lueg, Rainer
24
Pekkola, Sanna
24
Gunasekaran, Angappa
23
Liang, Liang
23
Saen, Reza Farzipoor
23
Eling, Martin
22
Gleich, Ronald
22
Hofmann, Christian
22
Hoque, Zahirul
22
Schaltegger, Stefan
20
Abdel-Maksoud, Ahmed
19
Baird, Kevin
18
Bourne, Mike
18
Neely, Andy
18
Ensslin, Sandra Rolim
17
Lima, Edson Pinheiro de
17
Micheli, Pietro
17
Shirouyehzad, Hadi
17
Taticchi, Paolo
17
Terziev, Venelin
17
Davila, Antonio
16
Ferson, Wayne E.
16
Kweh, Qian Long
16
Wermers, Russ
16
Ammann, Manuel
15
Cook, Wade D.
15
Guthrie, James
15
Lu, Wen-Min
15
Sloof, Randolph
15
Widener, Sally K.
15
Ahuja, Inderpreet Singh
14
Assaf, A. Georges
14
Auer, Benjamin R.
14
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Institution
All
National Bureau of Economic Research
45
World Bank
28
World Bank Group
26
OECD
22
Springer Fachmedien Wiesbaden
19
European Commission / Joint Research Centre
16
International Transport Forum
11
Verlag Dr. Kovač
9
IGI Global
8
Edward Elgar Publishing
7
Books on Demand GmbH <Norderstedt>
5
European Commission / Directorate-General for Employment, Social Affairs and Inclusion
5
Europäische Kommission / Executive Agency for Small and Medium-Sized Enterprises / COSME Unit A.1.2. Competitiveness & Internationalisation
5
Europäische Kommission / Generaldirektion Binnenmarkt, Industrie, Unternehmertum und KMU / Unit F.1 - Industrial Strategy and Value Chains
5
Europäische Kommission / Generaldirektion Binnenmarkt, Industrie, Unternehmertum und KMU / Unit F.2 - Social Economy
5
Leuphana Universität Lüneburg
5
Peter Lang GmbH
5
Universität Mannheim
5
European Commission / Directorate-General for Research
4
Europäische Kommission / Exekutivagentur für Kleine und Mittlere Unternehmen / Unit A1 - COSME
4
Organisation for Economic Co-operation and Development
4
Arbeitsgemeinschaft für Betriebliche Altersversorgung
3
De Gruyter Oldenbourg
3
Eric Cuvillier <Firma>
3
Harvard Graduate School of Business Administration
3
INSEAD
3
Indian Institute of Foreign Trade
3
London School of Economics (LSE)
3
OECD / International Transport Forum
3
Springer International Publishing
3
Taylor and Francis
3
Taylor and Francis.
3
Technische Universität Braunschweig
3
Tinbergen Instituut
3
Université Paris-Dauphine (Paris IX)
3
Verlag Franz Vahlen
3
Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
3
epubli GmbH
3
C.F. Müller Verlag
2
Capgemini Consulting
2
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Published in...
All
International journal of production research
212
International journal of production economics
177
The international journal of productivity and performance management : IJPPM
160
Public performance & management review
138
Journal of business research : JBR
129
Benchmarking : an international journal ; BIJ
127
International journal of productivity and quality management : IJPQM
126
The international journal of productivity and performance management
122
European journal of operational research : EJOR
99
International Journal of Operations & Production Management
97
Omega : the international journal of management science
90
SpringerLink / Bücher
89
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
82
Measuring business excellence : the journal of organizational performance management
73
Public management review
71
International journal of quality & reliability management
70
Industrial marketing management : the international journal for industrial and high-tech firms
67
Management accounting research
66
International journal of operations & production management : IJOPM ; the official journal of the European Operations Management Association, EUROMA
62
International journal of services and operations management
62
International journal of business excellence
61
International journal of business performance management
60
Business process management journal
59
International journal of hospitality management
57
Total quality management & business excellence
56
International Journal of Productivity and Performance Management
53
International journal of project management : the journal of The International Project Management Association
53
Benchmarking : an international journal
52
Journal of business ethics : JOBE
52
Journal of management accounting research : JMAR
52
The service industries journal
52
International journal of process management and benchmarking : IJPMB
50
Benchmarking: An International Journal
49
International journal of logistics systems and management
49
The journal of portfolio management : JPM
49
Cogent business & management
48
Supply chain management : an international journal
47
The accounting review : a publication of the American Accounting Association
47
The journal of alternative investments
46
International public management journal
45
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Source
All
ECONIS (ZBW)
18,576
Other ZBW resources
672
RePEc
144
EconStor
22
BASE
10
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1
Are food brands that carry light different?
Sjostrom, Therese
;
Corsi, Armando Maria
;
Driesener, Carl
; …
- In:
The journal of brand management : an international journal
21
(
2014
)
4
,
pp. 325-341
Persistent link: https://www.econbiz.de/10010362923
Saved in:
2
Re-examining age-related
loyalty
for low-involvement purchasing
Mecredy, Philip
;
Wright, Malcolm
;
Feetham, Pamela
; …
- In:
European journal of marketing
56
(
2022
)
7
,
pp. 1773-1798
Persistent link: https://www.econbiz.de/10013352637
Saved in:
3
Effects of marketing indicators application on
brand
evaluation
Janjić, Ljubica
;
Arsić, Ljiljana
;
Anđelković, Žaklina
- In:
Bizinfo (Blace) : časopis iz oblasti ekonomije …
13
(
2022
)
2
,
pp. 91-98
Persistent link: https://www.econbiz.de/10013548915
Saved in:
4
When does word of mouth versus marketing drive
brand
performance most?
Bahadir, S. Cem
;
Pauwels, Koen
- In:
Journal of marketing analytics : JMA
12
(
2024
)
3
,
pp. 473-491
Persistent link: https://www.econbiz.de/10015138086
Saved in:
5
Key dimensions of
brand
value co-creation and its impacts upon customer perception and
brand
performance : an empirical research in the context of industrial service
Zhang, Jing
;
He, Yong
- In:
Nankai business review international
5
(
2014
)
1
,
pp. 43-69
Persistent link: https://www.econbiz.de/10010337749
Saved in:
6
Scale development and validation for measuring corporate
brand
associations
Mann, Bikram Jit Singh
;
Ghuman, Mandeep Kaur
- In:
The journal of brand management : an international journal
21
(
2014
)
1
,
pp. 43-62
Persistent link: https://www.econbiz.de/10010234570
Saved in:
7
Performance
brand
placebos : how brands improve performance and consumers take the credit
Garvey, Aaron M.
;
Germann, Frank
;
Bolton, Lisa E.
- In:
Journal of consumer research : JCR ; an …
42
(
2015/2016
)
6
,
pp. 931-951
Persistent link: https://www.econbiz.de/10011489874
Saved in:
8
Brand
trust in a cross-cultural context : test for robustness of an alternative measurement model
Li, Fuan
;
Xu, Lan
;
Li, Tiger
;
Zhou, Nan
- In:
The journal of product & brand management
24
(
2015
)
5
,
pp. 462-471
Persistent link: https://www.econbiz.de/10011443006
Saved in:
9
The impact of customer-based
brand
equity on the operational performance of FMCG companies in India
Mohan, Bijuna C.
;
Sequeira, A. H.
- In:
IIMB management review
28
(
2016
)
1
,
pp. 13-19
Persistent link: https://www.econbiz.de/10011508720
Saved in:
10
An empirical study of the antecedents and consequences of
brand
engagement
Wong, Ho Yin
;
Merrilees, Bill
- In:
Marketing intelligence & planning
33
(
2015
)
4
,
pp. 575-591
Persistent link: https://www.econbiz.de/10011381691
Saved in:
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