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There is growing interest in using messaging to drive prosocial behaviors, which contribute to investment in public goods. The authors worked with a leading nongovernmental organization in Peru to randomize nine different prorecycling messages that were crafted on the basis of best practices,...
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Using panel data for Peru for the period 1994-2000, we find that when households receive two or more services jointly, the welfare increases of the household, as measured by changes in consumption, are larger than when services are provided separately. Such an increase appears to be more than...
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We wrote, produced, and implemented a randomized intervention of a five-episode soap opera focusing on attitudes related to trust and savings. It was shown to females living in poor and violence-scarred rural areas and who received the national conditional cash transfer. We find that one year...
Persistent link: https://www.econbiz.de/10014345397
We wrote, produced, and implemented a randomized five-episode soap opera on financial inclusion targeted to women from poor, rural areas ravaged by terrorism in Peru. We go beyond measuring attitudes and perceptions but observe actual savings accounts using bank data. Older women, those who...
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