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Service marketing and subjectivity : the shaping of customer-oriented employees
Skålén, Per - In: Expanding disciplinary space : on the potential of …, (pp. 157-171). 2013
Persistent link: https://www.econbiz.de/10010199654
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Service marketing and subjectivity: the shaping of customer-oriented employees
Skålén, Per - In: Journal of marketing management : MM 25 (2009) 7/8, pp. 795-809
Persistent link: https://www.econbiz.de/10003886242
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Extension in the subjectifying power of marketing ideology in organizations : a Foucauldian analysis of academic marketing
Fougère, Martin; Skålén, Per - In: Journal of macromarketing : examining the interactions … 33 (2013) 1, pp. 13-28
Persistent link: https://www.econbiz.de/10009771555