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~subject:"Präferenztheorie"
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ECONIS (ZBW)
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Segmentation analysis of the volunteering preferences of university students
Garver, Michael S.
;
Divine, Richard L.
;
Spralls, Samuel A.
- In:
Journal of nonprofit & public sector marketing
21
(
2009
)
1
,
pp. 1-23
Persistent link: https://www.econbiz.de/10009518051
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Have the mobile coupon preferences of millennials changed?
Spralls, Samuel A.
;
Divine, Richard L.
;
Garber, Michael S.
- In:
Journal of promotion management : JPM
22
(
2016
)
6
,
pp. 792-809
Persistent link: https://www.econbiz.de/10011632063
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