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How to reap higher profits with dynamic pricing
Sahay, Arvind - In: MIT sloan management review 48 (2006/07) 4, pp. 53-60
Persistent link: https://www.econbiz.de/10003512575
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Effect of overlapping price ranges on price perception : revisiting the range theory of price perception
Jaikumar, Saravana; Sahay, Arvind - 2016
Persistent link: https://www.econbiz.de/10011428367
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When less is better than more : just-below discount in tensile price promotions
Banerjee, Prantosh J.; Tripathi, Sanjeev; Sahay, Arvind - In: Journal of retailing and consumer services 31 (2016), pp. 93-102
Persistent link: https://www.econbiz.de/10011528540
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Price discount framings on product bundles with shipping surcharges in the Indian market : examining the weighted-additive and reference-dependent models
Sahay, Arvind; Mukherjee, Sumitava; Dewani, Prem Prakash - In: Journal of Indian business research 7 (2015) 1, pp. 4-20
Persistent link: https://www.econbiz.de/10011350168
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Behavioral response to online pricing : empirical and managerial insights
Kalyanaram, Gurumurthy; Saini, Gordhan K.; Mony, Suresh; … - In: Journal of Indian business research 14 (2022) 2, pp. 167-185
Persistent link: https://www.econbiz.de/10013288099
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Reference price research in marketing : a bibliometric analysis
Srivastava, Mukta; Pandey, Neeraj; Saini, Gordhan K. - In: Marketing intelligence & planning 40 (2022) 5, pp. 604-623
Persistent link: https://www.econbiz.de/10013393502