In many supply chains, the manufacturer sells not only through an independent retailer, but also through its own direct channel. This work studies the pricing and assortment decisions in such a supply chain in the presence of inventory costs. In our model, the retailer offers a subset of the...

Recent press has highlighted the environmental benefits associated with online shopping, such as emissions savings from individual drivers, economies of scale in package delivery, and decreased inventories. We formulate a dual channel model for a retailer who has access to both online and...

Products are priced in order to sell them and make a profit. Every firm, therefore, needs a pricingstrategy. Such a strategy should be simple. It should ensure simplicity in tactics and decisions andminimize complications.It is difficult to set a price with the help of only one pricing model....