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Social responsibility and product innovation
Iyer, Ganesh; Soberman, David A. - In: Marketing science : the marketing journal of the … 35 (2016) 5, pp. 727-742
Persistent link: https://www.econbiz.de/10011584709
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Questioning conventional wisdom about competition in differentiated markets
Soberman, David A. (contributor) - 2004 - [Elektronische Ressource], rev
Persistent link: https://www.econbiz.de/10002380495
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Questioning conventional wisdom about competition in differentiated markets
Soberman, David A. (contributor) - 2002 - [Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001760257
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Increasing compatibility as a competitive tool
Pazgal, Amit I. (contributor);  … - 2003 - [Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001826224
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Increasing compatibility as a competitive tool
Pazgal, Amit I. (contributor);  … - 2005 - rev
Persistent link: https://www.econbiz.de/10002848767
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"The equalizer" : measurement and explaining the impact of online communities on consumer markets
Hunter, Mark Lee; Soberman, David A. - 2010 - Rev. vers. of 2008/43/=B/MKT
Persistent link: https://www.econbiz.de/10003938087
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"The equalizer" : measuring and explaining the impact of online communities on consumer markets
Hunter, Mark Lee; Soberman, David A. - In: Corporate reputation review : an international journal 13 (2010/11) 4, pp. 225-247
Persistent link: https://www.econbiz.de/10008907364
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Consumer informedness : a key driver of differentiation
Pazgal, Amit I.; Soberman, David A.; Thomadsen, Raphael - In: Journal of economics & management strategy : JEMS 31 (2022) 2, pp. 356-368
Persistent link: https://www.econbiz.de/10013185716
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Information acquisition for new product pricing
Christen, Markus (contributor) - 2001 - [Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001631874
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Sustainable pioneering advantage? : Profit implications of the entry timing decision
Boulding, William (contributor);  … - 2001 - [Elektronische Ressource], rev. version of 99/31/MKT
Persistent link: https://www.econbiz.de/10001631879