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~subject:"Pricing strategy"
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Pricing strategy
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markup pricing
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European journal of operational research : EJOR
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ECONIS (ZBW)
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Dollar vs. percentage markup pricing schemes under a dominant retailer
Wang, Jian-cai
;
Lau, Amy Hing-ling
;
Lau, Hon-shiang
- In:
European journal of operational research : EJOR
227
(
2013
)
3
,
pp. 471-482
Persistent link: https://www.econbiz.de/10009732703
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2
Pricing and effort investment for a newsvendor-type product
Wang, Yao-yu
;
Wang, Jian-cai
;
Shou, Biying
- In:
European journal of operational research : EJOR
229
(
2013
)
2
,
pp. 422-432
Persistent link: https://www.econbiz.de/10009757979
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3
Equilibrium markup pricing strategies for the dominant retailers under supply chain to chain competition
Wang, Yao-Yu
;
Sun, Jiasen
;
Wang, Jian-Cai
- In:
International journal of production research
54
(
2016
)
7/8
,
pp. 2075-2092
Persistent link: https://www.econbiz.de/10011495805
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4
Equilibrium analysis of markup pricing strategies under power imbalance and supply chain competition
Wang, Yao-Yu
;
Hua, Zhongsheng
;
Wang, Jian-Cai
;
Lai, Fujun
- In:
IEEE transactions on engineering management : EM
64
(
2017
)
4
,
pp. 464-475
Persistent link: https://www.econbiz.de/10011773098
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5
Uniform vs. retailer-specific pricing : how a supplier responds to the dominant retailers' markup pricing strategy
Wang, Yao-Yu
;
Tan, Yue
;
Wang, Jiancai
;
Lai, Fujun
- In:
Journal of the Operational Research Society
74
(
2023
)
12
,
pp. 2633-2647
Persistent link: https://www.econbiz.de/10014446206
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