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~subject:"Privatkundengeschäft"
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Privatkundengeschäft
Consumer behaviour
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Hansen, Håvard
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European journal of marketing : EJM
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Journal of financial services marketing : JFSM
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ECONIS (ZBW)
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The moderating effects of need for cognition on drivers of customer loyalty
Hansen, Håvard
;
Samuelsen, Bendik M.
;
Sallis, James E.
- In:
European journal of marketing : EJM
47
(
2013
)
8
,
pp. 1157-1176
Persistent link: https://www.econbiz.de/10009786600
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2
Antecedents to customer satisfaction with financial services : the moderating effects of the Need to Evaluate
Hansen, Håvard
;
Sand, Jo Are
- In:
Journal of financial services marketing : JFSM
13
(
2008/09
)
3
,
pp. 234-244
Persistent link: https://www.econbiz.de/10003802568
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