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Direct versus indirect channels : differentiated loss aversion in a high-involvement, non-frequently purchased hedonic product
Nicolau, Juan L. - In: European journal of marketing : EJM 47 (2013) 1/2, pp. 260-278
Persistent link: https://www.econbiz.de/10009718529
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A reference-dependent approach to WTP for priority
Hernandez-Maskivker, Gilda-María; Nicolau, Juan L.; … - In: Tourism management : research, policies, practice 71 (2019), pp. 165-172
Persistent link: https://www.econbiz.de/10011987892
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Inconsistent behavior in online consumer reviews : the effects of hotel attribute ratings on location
Mellinas, Juan Pedro; Nicolau, Juan L.; Park, Sangwon - In: Tourism management : research, policies, practice 71 (2019), pp. 421-427
Persistent link: https://www.econbiz.de/10011987953
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Testing loss aversion and diminishing sensitivity in review sentiment
Sharma, Abhinav; Park, Sangwon; Nicolau, Juan L. - In: Tourism management : research, policies, practice 77 (2020), pp. 1-8
Persistent link: https://www.econbiz.de/10012152083