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Psychology and sensory marketing with a focus on food
Rozin, Paul; Hormes, Julia M. - In: Sensory marketing : research on the sensuality of products, (pp. 303-321). 2010
Persistent link: https://www.econbiz.de/10003933304
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Risikowahrnehmung
Slovic, Paul - In: Gdi-Impuls : eine Publikation des … 5 (1987) 3, pp. 24-36
Persistent link: https://www.econbiz.de/10003681573
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Affect, reason, risk and rationality
Slovic, Paul - In: Notas económicas 46 (2018), pp. 7-15
Persistent link: https://www.econbiz.de/10012116118