Purpose – The purpose of this paper is to enhance the academic understanding of the perception of brand dimensions in the Islamic Higher Education Institutions (IHEIs) and explore the implications for managerial practice. The main objective of this research is to identify the branding aspects...

The study examines consumer online shopping attitude and intention and their antecedents in Qatar, one of the strongest economies in the world. Commonly used determinants of consumer online shopping attitude and intention in the literature are selected namely usefulness of online shopping,...