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~subject:"Qualitative Methode"
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Qualitative Methode
Marktforschung
13,330
Market research
7,657
Hand- und Lehrbücher, Nachschlagewerke
3,762
Theorie
2,144
Theory
2,123
Konsumentenverhalten
2,107
Consumer behaviour
2,096
Deutschland
2,072
Marketing
1,283
Germany
1,117
Vereinigte Staaten
910
Marketingmanagement
848
Marketing management
821
USA
533
Verbraucher
516
Absatz
469
Recht
448
Beziehungsmarketing
416
Relationship marketing
416
United States
407
Conjoint-Analyse
364
Conjoint analysis
361
Marketingtheorie
339
Wirtschaft
338
Marketing theory
331
Scientific method
331
Wissenschaftliche Methode
331
Befragung
313
Interview
303
Werbung
300
Bibliometrics
291
Bibliometrie
291
Wirtschaftstheorie
279
Innovation
275
Qualitative method
275
Markenartikel
260
Welt
242
World
237
Prognoseverfahren
224
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Online availability
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Undetermined
85
Free
24
CC license
1
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Article
219
Book / Working Paper
77
Type of publication (narrower categories)
All
Article in journal
132
Aufsatz in Zeitschrift
132
Aufsatz im Buch
89
Book section
89
Aufsatzsammlung
10
Collection of articles of several authors
9
Lehrbuch
9
Sammelwerk
9
Textbook
8
Hochschulschrift
6
Graue Literatur
5
Non-commercial literature
5
Thesis
4
Arbeitspapier
3
Handbook
3
Handbuch
3
Working Paper
3
Bibliografie
2
Dissertation u.a. Prüfungsschriften
2
Bibliografie enthalten
1
Bibliographie
1
Bibliography included
1
Case study
1
Conference paper
1
Conference proceedings
1
Fallstudie
1
Fallstudiensammlung
1
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1
Konferenzschrift
1
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1
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1
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Language
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English
198
German
94
Undetermined
4
Author
All
Buber, Renate
12
Naderer, Gabriele
11
Holzmüller, Hartmut H.
8
Balzer, Eva
6
Belk, Russell W.
5
Kepper, Gaby
5
Pich, Christopher
5
Fischer, Eileen
4
Longbottom, David
4
Carson, David
3
Jarzabkowski, Paula
3
Kozinets, Robert V.
3
Kühn, Thomas
3
Lee, Nick
3
Maison, Dominika
3
Spry, Louise
3
Auer-Srnka, Katharina J.
2
Breitenfelder, Ursula
2
Cassell, Catherine
2
Cian, Luca
2
Dean, Dianne
2
Doppler, Susanne
2
Eales, Keith
2
Elias, Sara R. S. T. A.
2
Fawcett, Stanley E.
2
Guja Armannsdottir
2
Hansen, Hans
2
Kirchmair, Rolf
2
Lawson, Alison
2
Lobin, Daniela
2
Maindok, Herlinde
2
Mey, Günter
2
Meyer, Michael
2
Miller, Stewart R.
2
Moisander, Johanna
2
Mruck, Katja
2
Mwita, Kelvin M.
2
Neundorfer, Lisa
2
Oliver, John
2
Plakoyiannaki, Emmanuella
2
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Edward Elgar Publishing
1
Friedrich-Schiller-Universität Jena
1
IGI Global
1
Springer Fachmedien Wiesbaden
1
Springer-Verlag GmbH
1
Taylor and Francis
1
Published in...
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Qualitative Marktforschung in Theorie und Praxis : Grundlagen, Methoden, Anwendungen
35
Qualitative market research : an international journal
29
Qualitative Marktforschung : Konzepte - Methoden - Analysen
20
Organizational research methods : ORM
18
International journal of market research
6
Alternative market research methods : market sensing
4
Innovation in der Marktforschung
4
International journal of market research : JMRS ; the journal of the Market Research Society
4
Journal of business research : JBR
3
Lehrbuch
3
Qualitative research in organizations and management : an international journal
3
SpringerLink / Bücher
3
Strategic Organization
3
DUV / Wirtschaftswissenschaft
2
Der Markt : international journal of marketing
2
European management journal
2
Fundamentals of marketing research ; Vol. 1
2
Human resource development review
2
Journal of strategic marketing
2
Organization studies : an international multidisciplinary journal devoted to the study of organizations, organizing, and the organized in and between societies
2
Planung & Analyse : Zeitschrift für Marktforschung und Marketing
2
Springer eBook Collection / Business and Economics
2
The journal of product & brand management
2
Young consumers : insight and ideas for responsible marketers
2
essentials
2
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
1
Angewandte Psychologie kompakt
1
Applying qualitative methods to marketing management research
1
Asia Pacific journal of marketing and logistics
1
Australasian marketing journal
1
BEIS research paper
1
Baltic Journal of Management
1
Business & society
1
Contributions to Management Science
1
Empirie und Betriebswirtschaft : Entwicklungen und Perspektiven
1
Entrepreneurship research journal : ERJ
1
European journal of marketing
1
European journal of marketing : EJM
1
Family business review : journal of the Family Firm Institute
1
Fundamentals of marketing research ; Vol. 2
1
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ECONIS (ZBW)
282
USB Cologne (EcoSocSci)
14
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296
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1
Qualitative Online-
Marktforschung
: Grundlagen, Methoden und Anwendungen
Theobald, Elke
;
Neundorfer, Lisa
-
2010
-
1. Aufl.
Persistent link: https://ebvufind01.dmz1.zbw.eu/10009420225
Saved in:
2
Qualitative
Marktforschung
: Methoden, Einsatzmöglichkeiten und Beurteilungskriterien
Kepper, Gaby
-
1994
Persistent link: https://ebvufind01.dmz1.zbw.eu/10004191715
Saved in:
3
Qualitative
Marktforschung
: Konzepte Methoden Analysen
Buber, Renate
-
2007
Persistent link: https://ebvufind01.dmz1.zbw.eu/10004909859
Saved in:
4
Qualitative
Marktforschung
in Theorie und Praxis : Grundlagen, Methoden und Anwendungen
Naderer, Gabriele
-
2007
Persistent link: https://ebvufind01.dmz1.zbw.eu/10004909860
Saved in:
5
Qualitative market research : a comprehensive guide
Mariampolski, Hy
-
2001
Persistent link: https://ebvufind01.dmz1.zbw.eu/10004713856
Saved in:
6
Qualitative
Marktforschung
: Konzepte Methoden Analysen
Buber, Renate
-
2009
-
2., überarbeitete Auflage
Persistent link: https://ebvufind01.dmz1.zbw.eu/10004944869
Saved in:
7
Qualitative
Marktforschung
in Theorie und Praxis : Grundlagen, Methoden und Anwendungen
Naderer, Gabriele
(
contributor
)
-
2007
-
1. Aufl.
Persistent link: https://ebvufind01.dmz1.zbw.eu/10004884242
Saved in:
8
Qualitative
Marktforschung
: Konzepte - Methoden - Analysen
Buber, Renate
(
contributor
)
-
2007
-
1. Aufl.
Persistent link: https://ebvufind01.dmz1.zbw.eu/10004890348
Saved in:
9
Qualitative
Marktforschung
in Theorie und Praxis : Grundlagen - Methoden - Anwendungen
Naderer, Gabriele
-
2011
-
2., überarbeitete Auflage
Persistent link: https://ebvufind01.dmz1.zbw.eu/10009174146
Saved in:
10
Qualitative marketing research
Carson, David
(
contributor
)
-
2001
Persistent link: https://ebvufind01.dmz1.zbw.eu/10004731929
Saved in:
1
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