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Motivation recipes for brand-related social media use : a Boolean-fsQCA approach
Saridakis, Charalampos; Baltas, George; Oghazi, Pejvak; … - In: Psychology & marketing 33 (2016) 12, pp. 1062-1070
Persistent link: https://www.econbiz.de/10011627272
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Examining the role of CSR skepticism using fuzzy-set qualitative comparative analysis
Skarmeas, Dionysis; Leonidou, Constantinos N.; … - In: Journal of business research : JBR 67 (2014) 9, pp. 1796-1805
Persistent link: https://www.econbiz.de/10010379228
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Entrepreneurial orientation pathways to performance : a fuzzy-set analysis
Lisboa, Ana; Skarmeas, Dionysis; Saridakis, Charalampos - In: Journal of business research : JBR 69 (2016) 4, pp. 1319-1324
Persistent link: https://www.econbiz.de/10011446668
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A step-by-step guide of (fuzzy set) qualitative comparative analysis : from theory to practice via an implementation in a B2B context
Saridakis, Charalampos; Zaefarian, Ghasem; Ganotakis, … - In: Industrial marketing management : the international … 107 (2022), pp. 92-107
Persistent link: https://www.econbiz.de/10014230679