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The adoption of data capture technologies such as RFID could result in real interactivity and customer centric global services supply chains or could flood companies with data on top of the mountains of data already collected, stored, underutilized and underexploited. The paper suggest a...
Persistent link: https://www.econbiz.de/10014050257
In a study carried out in 2004, Ireland ranked as the second most sophisticated country after Sweden in terms of its use of ICT in business (Booz, Allen Hamilton, 2004). This paper reviews an innovative technology, Radio Frequency Identification Devices (RFID) which could have major impacts on...
Persistent link: https://www.econbiz.de/10014026676
Data capture technologies like Radio Frequency Identification Devices (RFID) can be a double-edged sword. On the one hand they may be viewed positively as the ultimate enabler of customer personalisation or they may be viewed negatively as a 'Big Brother' tool used to unnecessarily monitor...
Persistent link: https://www.econbiz.de/10014052277
Radio Frequency Identification (RFID) has become one of the latest buzzwords in marketing, with the technology set to potentially create an Internet of Things which could revolutionize the way we live. However, RFID is not a new technology, and while it has been available commercially since the...
Persistent link: https://www.econbiz.de/10012709490