A century ago, Thorstein Veblen introduced socially contingent con-sumption into the economic literature. This paper complements the scarceempirical literature by testing his conjecture on South African householddata and nds that Black and Coloured households spend relatively moreon visible...

A century ago, Thorstein Veblen introduced socially contingent consumption into the economic literature. This paper complements the scarce empirical literature by testing his conjecture on South African household data and finds that Black and Coloured households spend relatively more on visible...