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~subject:"Rationalisierung"
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Rationalisierung
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Ritzer, George
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Journal of marketing management : MM
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The McDonaldization of society : 20th anniversity edition
Ritzer, George
-
2013
-
7. ed.
Persistent link: https://www.econbiz.de/10009600844
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2
McDonaldization : the reader
Ritzer, George
-
2006
-
2. ed.
Persistent link: https://www.econbiz.de/10004862926
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3
Die McDonaldisierung der Gesellschaft
Ritzer, George
-
1995
-
2. Aufl.
Persistent link: https://www.econbiz.de/10004258208
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4
McDonaldization : the reader
Ritzer, George
-
2002
Persistent link: https://www.econbiz.de/10004703015
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5
The McDonaldization of society
Ritzer, George
-
2004
-
Rev. new century ed.
Persistent link: https://www.econbiz.de/10004442726
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6
Can there really be "true" alternatives within the food and drink markets? : if so, can they survive as alternative forms?
Ritzer, George
- In:
Journal of marketing management : MM
33
(
2017
)
7/8
,
pp. 652-661
Persistent link: https://www.econbiz.de/10011777753
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7
McDonaldization : the reader
Ritzer, George
(
contributor
)
-
2010
-
3. ed.
Persistent link: https://www.econbiz.de/10004950576
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