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Why do advertisers use visual metaphors? : a pragmatic perspective
Djafarova, Elmira
- In:
The marketing review
16
(
2016
)
2
,
pp. 203-214
Persistent link: https://www.econbiz.de/10011642146
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Language of tourism advertising : a pragmatic approach
Djafarova, Elmira
;
Waring, Teresa
- In:
Tourism analysis : an interdisciplinary tourism & …
17
(
2012
)
2
,
pp. 233-237
Persistent link: https://www.econbiz.de/10009580577
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