Purpose – Writing and publishing research is an integral part of any academic's job. It is important for an individual's academic progression and is vital for the development, updating and refinement of teaching materials. This paper aims to focus on the purpose and value of publishing....

Purpose – The aim of this paper is to apply principles of the realism paradigm within qualitative research projects. Design/methodology/approach – The paper starts by establishing the usefulness of realism research for investigating marketing management phenomena, and then considers the...

In 1971, Kilby likened research about the psychology of entrepreneurs to search for a “heffalump”, with no convincing descriptions resulting from the research. This paper surveys later research which compares entrepreneurs with other people, and concludes that more is now known about the...