management and firm-specific determinants of a firm's export orientation. This model was able to predict the probability of a … firm being an "active exporter" with an accuracy of over 84%. The major management attitudes and attributes that appeared … to strongly influence whether or not a firm became an active exporter were its management's willingness to commit …

significant regional differences. These results reflect differences in State level milk marketing arrangements in place before …

Generic advertising has been a widely-used marketing tool of many agricultural industries. The strategy has come under … producer surplus, or the returns on farmer-owned land, management, labour and other resources which are in limited supply. The …

marketing activities. However, publications by China's State Statistical Bureau underestimate animal product consumption. Such … underestimated statistics affect policy making and marketing initiatives and also lead to the estimation of distorted parameters that …

/disincentive market signals to encourage marketing on a grid and discourage marketing by the pen. If this trend continues, grid market …

was designed to solicit information on traders? socio-economic characteristics, marketing characteristics, operating costs … and returns, and problems associated with fish marketing in the study area. Percentages were used to describe the socio …-economic characteristics, market characteristic and problems associated with fish marketing while gross profit and marketing performance models …

of CauserelatedMarketing (CrM) campaigns in Germany. CrM is an increasingly applied marketing tool, where productpurchase …

marketing actions. It is very important to understand whyconsumers make elections of fresh fruits in order to increase their …

Research on organizational and inter‐organizational trust has become an important field in management andmarketing …