There is growing interest in non-market valuation research to explore the importance of attitudes and perceptions in explaining heterogeneity of preferences among consumers. Previous research on environmental attitude (EA) and its influence on preferences has been criticised for the...

This paper presents the method and findings of a contingent valuation (CV) study that aimed to elicit United Kingdom citizens' willingness to pay to support legislation to phase out the use of battery cages for egg production in the European Union (EU). The method takes account of various biases...

Recent efforts to develop rice cultivars with drought-tolerance (DT) traits have resulted in the release of several varieties that demonstrate significant resiliency to drought stresses. In this paper, we use discrete choice experiments to examine farmers’ preferences for DT traits and explore...

National parks and protected areas form the basis of global conservation initiatives and provide a raft of benefits in the form of various consumptive and non-consumptive uses. However, it is extremely difficult to express these benefits in monetary terms. The lack of economic values for these...

This study estimates the value of policies that would mandate labeling of beef from cattle produced with growth hormones or fed genetically modified corn. At no cost, 85 percent of resondents desired mandatory labeling of beef produced with growth hormones and 64 percent of respondents preferred...

Producing biomass energy requires extensive land resources. In western Massachusetts, where almost 90 percent of former farmland is no longer in commercial use, we study factors that motivate landowners to grow biomass energy crops. A geographic information system model identifies a landowner...

Recent policy and research initiatives aim to make sustainable biofuel crops an important component of the nation’s agricultural and energy sectors, yet few studies have explored potential supply response at the farm level using survey information. This article utilizes contingent valuation...

Thi~ paper con~iders the nature of preferences for the preservation of biodiversity, and the extent to which individuab are well-informed about biodiversity. We present evidence that the elicitation of monetary bids to pay for biodiversity preservation, as required for cost-benefit analysis,...

The North Carolina Agriculture Survey was designed to estimate the willingness to pay for agricultural research and extension programs. We find that North Carolina households are willing to pay between $218 and $401 million for food production programs and between $251 and $698 million for water...

We used a state contingent approach to give a detailed analysis of the uncertainty surrounding seed trait adoption. Our framework emphasizes the role of timing and information in farmers’ adoption decisions. The inherent embeddedness of seed traits results in timing restrictions and the...