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~subject:"Ressourcenorientierter Ansatz"
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Ressourcenorientierter Ansatz
Italy
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Brand management
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Siano, Alfonso
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Vollero, Agostino
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Confetto, Maria Giovanna
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Coppola, Carla
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Siglioccolo, Mario
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Zucchella, Antonella
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Business strategy and the environment
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International studies of management and organization
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ECONIS (ZBW)
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Corporate communication management : a framework based on decision-making with reference to communication resources
Siano, Alfonso
;
Vollero, Agostino
;
Confetto, Maria Giovanna
- In:
Journal of marketing communications
19
(
2013
)
3
,
pp. 151-167
Persistent link: https://www.econbiz.de/10009774225
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2
Developing dynamic capabilities for the circular economy in the textile and clothing industry in Italy : a natural-resource-based view
Coppola, Carla
;
Vollero, Agostino
;
Siano, Alfonso
- In:
Business strategy and the environment
32
(
2023
)
7
,
pp. 4798-4820
Persistent link: https://www.econbiz.de/10014442122
Saved in:
3
Internationalization and innovation as resources for SME growth in foreign markets : a focus on textile and clothing firms in the Campania region
Zucchella, Antonella
;
Siano, Alfonso
- In:
International studies of management and organization
44
(
2014
)
1
,
pp. 21-41
Persistent link: https://www.econbiz.de/10010357918
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