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Retail trade
Consumer behaviour
15
Konsumentenverhalten
15
Beziehungsmarketing
10
Relationship marketing
10
South Africa
8
Südafrika
7
Brand management
6
Markenführung
6
Advertising effects
5
Customer satisfaction
5
Kundenzufriedenheit
5
Marketing management
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Marketingmanagement
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Social Marketing
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Werbewirkung
5
Advertising
4
Brand
3
Brand image
3
Cause-Related Marketing
3
Cause-related marketing
3
Corporate reputation
3
Einzelhandel
3
Firmenimage
3
HIV/AIDS
3
Markenartikel
3
Markenimage
3
Measurement
3
Messung
3
Social marketing
3
Werbung
3
AIDS
2
Age group
2
Altersgruppe
2
B-to-B-Marketing
2
Branded entertainment
2
Business-to-business marketing
2
Corporate Social Responsibility
2
Corporate social responsibility
2
Customer service
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Terblanche, Nic S.
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Journal of euromarketing
1
Journal of general management
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Journal of retailing and consumer services
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ECONIS (ZBW)
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1
Customer experiences, interactions, relationships and corporate reputation : a conceptual approach
Terblanche, Nic S.
- In:
Journal of general management
35
(
2009/10
)
1
,
pp. 5-17
Persistent link: https://www.econbiz.de/10003898031
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2
The relationship between store performance and store managers perceptions of their customer services
Terblanche, Nic S.
- In:
Journal of euromarketing
23
(
2014
)
4
,
pp. 5-18
Persistent link: https://www.econbiz.de/10010497686
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3
Revisiting the supermarket in-store customer shopping experience
Terblanche, Nic S.
- In:
Journal of retailing and consumer services
40
(
2018
),
pp. 48-59
Persistent link: https://www.econbiz.de/10011801738
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