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Wagner, Udo
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Journal of business research : JBR
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The influence of shopping carts on customer behavior in grocery stores
Wagner, Udo
;
Ebster, Claus
;
Eske, Ulrike
;
Weitzl, Wolfgang
- In:
Marketing : ZFP ; journal of research and management
36
(
2014
)
3
,
pp. 165-175
Persistent link: https://ebvufind01.dmz1.zbw.eu/10010394618
Saved in:
2
Retail shopper confusion : conceptualization, scale development, and consequences
Garaus, Marion
;
Wagner, Udo
- In:
Journal of business research : JBR
69
(
2016
)
9
,
pp. 3459-3467
Persistent link: https://ebvufind01.dmz1.zbw.eu/10011514853
Saved in:
3
Cognitive fit, retail shopper confusion, and shopping value : empirical investigationc
Garaus, Marion
;
Wagner, Udo
;
Kummer, Claudia
- In:
Journal of business research : JBR
68
(
2015
)
5
,
pp. 1003-1011
Persistent link: https://ebvufind01.dmz1.zbw.eu/10010517120
Saved in:
4
Let me entertain you : increasing overall store satisfaction through digital signage in retail waiting areas
Garaus, Marion
;
Wagner, Udo
- In:
Journal of retailing and consumer services
47
(
2019
),
pp. 331-338
Persistent link: https://ebvufind01.dmz1.zbw.eu/10011995639
Saved in:
5
Happy grocery shopper : the creation of positive emotions through affective digital signage content
Garaus, Marion
;
Wagner, Udo
;
Manzinger, Sandra
- In:
Technological forecasting & social change : an …
124
(
2017
),
pp. 295-305
Persistent link: https://ebvufind01.dmz1.zbw.eu/10011899414
Saved in:
6
Lost in the store : assessing the confusion potential of store environments
Garaus, Marion
;
Wagner, Udo
- In:
Schmalenbach business review : sbr
71
(
2019
)
4
,
pp. 413-441
Persistent link: https://ebvufind01.dmz1.zbw.eu/10012108568
Saved in:
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