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Relationship sustainability-store equity across segments of retail customers

Marín, Antonio; Gil Saura, Irene; Ruiz-Molina, … - In: International journal of retail and distribution management 51 (2023) 3, pp. 366-385

Persistent link: https://www.econbiz.de/10013552717

Analyzing heterogeneity on the value, satisfaction, word-of-mouth relationship in retailing

Fuentes-Blasco, María; Moliner-Velázquez, Beatriz; … - In: Management decision : MD 55 (2017) 7, pp. 1558-1577

Persistent link: https://www.econbiz.de/10011731374

Role of marketing and technological innovation on store equity, satisfaction and word-of-mouth in retailing

Fuentes-Blasco, María; Moliner-Velázquez, Beatriz; … - In: The journal of product & brand management 26 (2017) 6, pp. 650-666

Persistent link: https://www.econbiz.de/10011801144

Effects of value and innovation on brand equity in retailing

Moliner-Velázquez, Beatriz; Fuentes-Blasco, María; … - In: The journal of brand management : an international journal 26 (2019) 6, pp. 658-674

Persistent link: https://www.econbiz.de/10012120865

Innovation and Sustainability : Development of a Scale for Sustainability-Oriented Innovation in Retailing

Marín García, Antonio; Gil-Saura, Irene; Ruiz Molina, … - 2022

It is the objective of this research is to develop a scale that captures the notion of sustainability-oriented innovation in retailing from the consumer's perspective. For this, a scale is proposed to measure the innovation of services oriented towards sustainability, through...

Persistent link: https://www.econbiz.de/10013297373

Satisfaction with service recovery : moderating effect of age in word-of-mouth

Moliner-Velázquez, Beatriz; Ruiz-Molina, María-Eugenia; … - In: The journal of consumer marketing 32 (2015) 6, pp. 470-484

Persistent link: https://www.econbiz.de/10011485855

Analysing the fulfilment of service recovery paradox in retailing

Fayos-Gardó, Teresa; Moliner-Velázquez, Beatriz; … - In: The international review of retail, distribution and … 27 (2017) 4, pp. 369-389

Persistent link: https://www.econbiz.de/10011772407

Do innovation and sustainability influence customer satisfaction in retail? : a question of gender

Marín, Antonio; Gil Saura, Irene; Ruiz-Molina, … - In: Economic research 35 (2022) 1,1, pp. 546-563

Persistent link: https://www.econbiz.de/10014380443

Does ICT contribute to bootstrapping SOSI? : evidence in retailing

Marín, Antonio; Gil Saura, Irene; Ruiz-Molina, … - In: International journal of retail and distribution management 52 (2024) 7/8, pp. 737-753

Persistent link: https://www.econbiz.de/10015158215

Retail customer segmentation based on relational benefits

Gil Saura, Irene; Ruiz-Molina, Maria Eugenia - In: Journal of relationship marketing : innovations & … 8 (2009) 3, pp. 253-266

Persistent link: https://www.econbiz.de/10003891267