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~subject:"Retail trade"
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Retail trade
Game theory
81
Spieltheorie
76
Theorie
75
Theory
74
Preismanagement
32
Pricing strategy
32
Dynamic game
30
Dynamisches Spiel
29
Advertising
25
Werbung
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Distribution channel
19
Vertriebsweg
19
Consumer behaviour
16
Konsumentenverhalten
16
Lieferkette
12
Nash equilibrium
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Nash-Gleichgewicht
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Supply chain
12
Environmental economics
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Umweltökonomik
11
Differential games
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Mathematical programming
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Mathematische Optimierung
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Nichtkooperatives Spiel
9
Operations research
9
Product quality
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Produktqualität
9
Umweltabkommen
9
Cooperative game
8
Duopol
8
Duopoly
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Einzelhandel
8
International environmental agreement
8
Kooperatives Spiel
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Noncooperative game
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8
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Zaccour, Georges
8
Karray, Salma
2
Amrouche, Nawel
1
Ben Rhouma, Tarek
1
Gao, Hongwei
1
Ghodsi, Mahsa Mahboob
1
Jørgensen, Steffen
1
Martín Herrán, Guiomar
1
Parilina, Elena
1
Pnevmatikos, Nikolaos
1
Sebri, Mouna
1
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1
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European journal of operational research : EJOR
2
Dynamic competitive analysis in marketing : proceedings of the International Workshop on Dynamic Competitive Analysis in Marketing, Montréal, Canada, September 1 - 2, 1995
1
European journal of marketing : EJM
1
International game theory review
1
International journal of production economics
1
Journal of marketing channels : ... distribution systems, strategy, and management
1
Les cahiers du GERAD
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Dynamic marketing strategies in a two-member channel
Jørgensen, Steffen
- In:
Dynamic competitive analysis in marketing : proceedings …
,
(pp. 158-174)
.
1996
Persistent link: https://www.econbiz.de/10001319630
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2
Branding decisions for retailers' private labels
Amrouche, Nawel
;
Ben Rhouma, Tarek
;
Zaccour, Georges
- In:
Journal of marketing channels : ... distribution …
21
(
2014
)
2
,
pp. 100-115
Persistent link: https://www.econbiz.de/10010362476
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3
Effectiveness of coop advertising programs in competitive distribution channels
Karray, Salma
;
Zaccour, Georges
- In:
International game theory review
9
(
2007
)
2
,
pp. 151-167
Persistent link: https://www.econbiz.de/10003522877
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4
When should a retailer invest in brand advertising?
Pnevmatikos, Nikolaos
;
Vardar, Baris
;
Zaccour, Georges
- In:
European journal of operational research : EJOR
267
(
2018
)
2
,
pp. 754-764
Persistent link: https://www.econbiz.de/10011812741
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5
Pricing of demand-related products : can ignoring cross-category effect be a smart choice?
Karray, Salma
;
Martín Herrán, Guiomar
;
Zaccour, Georges
- In:
International journal of production economics
223
(
2020
),
pp. 1-11
Persistent link: https://www.econbiz.de/10012233246
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6
Estimating umbrella-branding spillovers : a retailer perspective
Sebri, Mouna
;
Zaccour, Georges
- In:
European journal of marketing : EJM
51
(
2017
)
9/10
,
pp. 1659-1712
Persistent link: https://www.econbiz.de/10011755478
Saved in:
7
Omnichannel fulfillment strategies and sales credit allocation
Ghodsi, Mahsa Mahboob
;
Zaccour, Georges
-
2022
Persistent link: https://www.econbiz.de/10013253180
Saved in:
8
Accounting for consumers' environmental concern in supply chain contracts
Yao, Fanjun
;
Parilina, Elena
;
Zaccour, Georges
;
Gao, Hongwei
- In:
European journal of operational research : EJOR
301
(
2022
)
3
,
pp. 987-1006
Persistent link: https://www.econbiz.de/10013267807
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