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~subject:"Retail trade"
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Retail trade
Consumer behaviour
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Werbewirkung
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Advertising effects
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Online-Marketing
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Nischenstrategie
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Beziehungsmarketing
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Distance selling
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Distanzhandel
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Relationship marketing
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Sortiment
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Brand image
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Luxury goods
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Luxusgüter
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Markenimage
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Retail assortment
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Business model
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Customer satisfaction
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Dienstleistungsqualität
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Einzelhandel
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Geschäftsmodell
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India
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Indien
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Kundenzufriedenheit
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Mediennutzung
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Service quality
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Absatz
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Advertising
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Ankündigungseffekt
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Announcement effect
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Architecture
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Kukar-Kinney, Monika
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Schäfers, Tobias
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Keßenbrock, Andreas
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Riekhof, Hans-Christian
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Journal of business research : JBR
1
Psychology & marketing
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Retail Business : Perspektiven, Strategien, Erfolgsmuster : mit Fallstudien und Praxisbeispielen von Aldi, Budnikowsky, Dell, Görtz, Hugo Boss, Keen On fashion, Kiehl´s, Lush, Otto Group, Sport Scheck, Takko
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ECONIS (ZBW)
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Asking your phone or a frontline employee? : the influence of in-store information source on choice overload, responsibility, and confidence among young consumers
Schäfers, Tobias
;
Keßenbrock, Andreas
;
Cziehso, Gerrit
; …
- In:
Psychology & marketing
40
(
2023
)
9
,
pp. 1877-1893
Persistent link: https://www.econbiz.de/10014338331
Saved in:
2
Erfolg in der Nische : das Long-Tail-Phänomen im Retail Business
Schäfers, Tobias
;
Riekhof, Hans-Christian
- In:
Retail Business : Perspektiven, Strategien, …
,
(pp. 133-149)
.
2013
Persistent link: https://www.econbiz.de/10009748420
Saved in:
3
Compulsive buying in online daily deal settings : an investigation of motivations and contextual elements
Kukar-Kinney, Monika
;
Scheinbaum, Angeline Close
; …
- In:
Journal of business research : JBR
69
(
2016
)
2
,
pp. 691-699
Persistent link: https://www.econbiz.de/10011436226
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