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Learning to be consumers of "smart" retail channels : the baby boomer experience
Robichaud, Zachary; Yu, Hong - In: Journal of global scholars of marketing science : … 33 (2023) 4, pp. 536-560
Persistent link: https://www.econbiz.de/10014369366
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Retaillance : a conceptual framework and review of surveillance in retail
Elnahla, Nada; Neilson, Leighann C. - In: The international review of retail, distribution and … 31 (2021) 3, pp. 330-357
Persistent link: https://www.econbiz.de/10012590022
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Sensory Marketing in Retail : An Introduction to the Multisensory Nature of Retail Stores
Lindblom, Arto - 2023
. Key points of this book -- 8. Engaging in sensory marketing in practice -- 9. What to explore next? -- 10. Concluding …Sensory marketing is a way to differentiate businesses from their competition while influencing customers and their … behaviour. At its best, sensory marketing guides or helps customers to make certain choices in a way that they are unaware of …
Persistent link: https://www.econbiz.de/10014442231
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Estimating geographical retail markets from card spending data
Doshi, Samir; Hoolohan, Vicky; Lewis, Tabitha; … - 2024
Persistent link: https://www.econbiz.de/10015084607
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Retail Influence on Evoked Set Formation and Final Choice of Shopping Goods
LeBlanc, Ronald P.; Turley, L.W. - In: International Journal of Retail & Distribution Management 22 (1994) 7, pp. 10-17
Investigates retailers′ relative influence on consumers′ sequential decision‐making process of forming evoked sets and then making purchase decisions from the evoked sets. Describes a study in which consumers report on 23 durable goods grouped into three product categories. Evoked set...
Persistent link: https://www.econbiz.de/10014803773
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A Framework for Network Planning
Davies, Martin; Clarke, Ian - In: International Journal of Retail & Distribution Management 22 (1994) 6, pp. 6-10
Highlights the integral link between the location of a particular format of retail outlet and the benefit which they offer to the customer segments which they serve. Outlines a simple conceptual framework for planning store networks which can be used as a starting point for a variety of retail...
Persistent link: https://www.econbiz.de/10014803777
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Retail buyer decision-making in Japan : what US sellers need to know
Alpert, Frank (contributor) - 1995
Persistent link: https://www.econbiz.de/10000922469
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Impacts of Consumer Market Search Behavior on Retailers’ Decision-Making With Risk Considerations
Jia, Wanying - 2021
In recent years, the impact of human behavioral issues on the supply chain decision making is to arouse higher attention, such as risk attitude and so on. Behavioral factors, such as risk aversion, can directly influence a manager’s procurement decisions. In this paper, we focus on the impact...
Persistent link: https://www.econbiz.de/10013235410
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The role of slotting fees in the coordination of assortment decisions
Aydın, Göker; Hausman, Warren H. - In: Production and operations management : an international … 18 (2009) 6, pp. 635-652
Persistent link: https://www.econbiz.de/10003930359